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GK NotesBanking & Financial AwarenessRetail, Wholesale, Universal and Investment Banking

Retail, Wholesale and Universal Banking: Models and Facts

Notes on retail, wholesale, universal and investment banking for bank exams: customers, products, funding, the Khan Working Group, narrow banking and MCQs.

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Retail, Wholesale and Universal Banking: Models and Facts — GK24 title card
Retail, Wholesale and Universal Banking: Models and Facts — GK24 title card

Banks are classified not only by ownership but by the customers they serve and the business they do. Retail banking serves individuals and households in small amounts and very large numbers. Wholesale banking serves companies, governments and institutions in large amounts and small numbers. Universal banking places both of these, along with insurance and capital-market work, inside one institution or group. Investment banking raises capital for issuers and advises on deals instead of living on deposits. Bank examiners ask you to match each model with its customers, products and funding, and to name the committees that brought universal banking to India.

Retail banking

Retail banking, also called personal banking or mass banking, deals with individuals, households and very small businesses. Its products are savings and current accounts, recurring and fixed deposits, home loans, vehicle loans, education loans, personal loans, gold loans, credit and debit cards, lockers and third-party products such as insurance and mutual funds.

  • Small ticket size and high volume, so the bank earns on numbers rather than on any one account.
  • Standardised products and score-based credit appraisal instead of negotiated terms.
  • Credit risk is spread over lakhs of borrowers, which makes the book less risky than a few large exposures.
  • Delivered through branches, ATMs, internet banking, mobile banking and business correspondents.
  • Funded mainly by CASA deposits, that is current account and savings account balances, the cheapest money a bank has.

Wholesale banking

Wholesale banking, usually called corporate banking, serves large and mid-sized corporates, public sector undertakings, government departments, institutions and other banks. It provides working capital through cash credit and overdraft, term loans and project finance, trade finance such as letters of credit and bank guarantees, cash management services, foreign exchange cover and loan syndication. It is funded by bulk deposits, certificates of deposit and market borrowings rather than by small savings accounts. The accounts are few and large, pricing is negotiated, a relationship manager handles the client, and the main danger is concentration risk: the default of one borrower can dent the bank.

Universal banking

Universal banking means one institution offering the whole range of financial services under one roof: deposits and loans, investment banking, insurance, asset management and pensions. The model is European in origin, Germany being its classic home. In India the Working Group chaired by S. H. Khan (1998) studied the roles of development financial institutions and banks and recommended that they be harmonised and move towards universal banking, and the Narasimham Committee II of 1998 also favoured development financial institutions turning into banks. ICICI, a development financial institution, merged into its own subsidiary ICICI Bank in 2002 in what is called a reverse merger, creating India first universal bank, and IDBI was converted into a banking company in 2004. The gains are economies of scale, a one-stop shop for the customer and fee income that balances interest income; the risks are conflict of interest, institutions too big to fail and supervision spread across many activities.

Investment banking and merchant banking

An investment bank does not run on deposits. It earns fees for managing public issues, underwriting, book building, private placement and qualified institutional placement, advising on mergers and acquisitions and managing portfolios and wealth. In India this business is called merchant banking and is registered and regulated by SEBI under the SEBI (Merchant Bankers) Regulations, 1992; the lead manager to a public issue must be a SEBI-registered merchant banker. Commercial banks carry it on through subsidiaries such as SBI Capital Markets and ICICI Securities. In the United States the Glass-Steagall Act of 1933 separated commercial banking from investment banking after the Great Depression, and the Gramm-Leach-Bliley Act of 1999 removed that wall.

Other models named in papers

  • Narrow banking: deposits invested only in short-term risk-free government securities, suggested by the Tarapore Committee (1997) for weak banks to stop the growth of bad loans.
  • Private banking: personalised service and wealth management for high net worth individuals.
  • Para banking: non-banking activities such as insurance and mutual fund distribution carried on by a bank with the permission of the Reserve Bank of India.
  • Bancassurance: the sale of insurance policies through bank branches for a commission.
  • Shadow banking: credit intermediation outside the regulated banking system.
  • Islamic banking: interest-free banking on profit and loss sharing.

The four models compared

ModelCustomersTypical productsFunding or income
Retail bankingIndividuals, households, tiny firmsSavings and fixed deposits, home, vehicle and personal loans, cardsCASA and retail term deposits
Wholesale bankingCorporates, PSUs, governments, institutionsWorking capital, project finance, letters of credit, guaranteesBulk deposits and certificates of deposit
Universal bankingAll of the aboveBanking plus insurance plus capital marketsDeposits and large fee income
Investment bankingIssuers and investorsIssue management, underwriting, deal adviceFees and commissions

Read the models as a ladder of size: the smaller the customer, the more standardised the product and the cheaper the deposit; the larger the customer, the more negotiated the deal and the sharper the risk. A universal bank stands on both rungs, which is why its regulation and supervision are the hardest part of the story.

Exam Point of View

Papers test this topic through definitions and name-matching. Expect: which deposits fund retail banking (CASA); which committee or working group recommended universal banking (S. H. Khan, 1998) and which suggested narrow banking (Tarapore, 1997); India first universal bank (ICICI Bank, 2002 reverse merger); the regulator of merchant banking (SEBI, 1992 regulations); the Glass-Steagall Act of 1933 and its repeal by the Gramm-Leach-Bliley Act of 1999; and odd-one-out questions that hide a retail product such as a gold loan among wholesale products. The common traps are swapping the Khan and Tarapore committees, treating RBI as the regulator of merchant bankers, and confusing para banking with shadow banking.

Important Facts

Retail banking fundingMainly CASA deposits, the cheapest source of funds
Universal banking recommended byWorking Group under S. H. Khan, 1998
India first universal bankICICI Bank, by reverse merger of ICICI in 2002
IDBI converted into a bank2004
Merchant banking regulatorSEBI, under the SEBI (Merchant Bankers) Regulations, 1992
Narrow banking suggested byTarapore Committee, 1997
US separation of commercial and investment bankingGlass-Steagall Act, 1933
Repeal of that separationGramm-Leach-Bliley Act, 1999
Certificate of depositWholesale money market instrument, minimum ₹5 lakh and in multiples of ₹5 lakh
Para bankingNon-banking activity by a bank with RBI permission, such as insurance distribution

Practice MCQs on this topic

Q1.Banking & Financial AwarenessMedium

Which deposits are the cheapest source of funds for a bank and the mainstay of retail banking?

  1. A.Certificates of deposit
  2. B.CASA deposits
  3. C.Bulk term deposits
  4. D.Interbank borrowings
Show answer
Correct answer: B. CASA deposits

Explanation

The correct answer is B, CASA deposits. CASA stands for current account and savings account balances. A current account earns no interest and a savings account earns a low rate, so the money a bank collects through them costs it far less than any other source, and gathering such balances from lakhs of individuals is exactly what retail banking does. Option A, certificates of deposit, are wholesale money market instruments issued in large amounts at market-linked rates, so they are costlier. Option C, bulk term deposits, are large deposits placed by companies and institutions at negotiated rates that are usually higher than the card rate. Option D, interbank borrowings, are short-term funds taken from other banks at the call money rate and are the most volatile and often the dearest source of all. A high CASA ratio is therefore treated as a sign of a strong retail franchise.

Q2.Banking & Financial AwarenessMedium

The Working Group that recommended universal banking in India in 1998 was chaired by which person?

  1. A.M. Narasimham
  2. B.S. H. Khan
  3. C.S. S. Tarapore
  4. D.R. N. Malhotra
Show answer
Correct answer: B. S. H. Khan

Explanation

The correct answer is B, S. H. Khan. The Reserve Bank of India set up a Working Group under S. H. Khan, then chairman of IDBI, to examine the roles of development financial institutions and banks; its 1998 report recommended that the two be harmonised and that India move towards universal banking, which is why the idea is linked to his name. Option A, M. Narasimham, chaired the two committees on banking sector reform of 1991 and 1998, and although the second favoured development financial institutions converting into banks, it is not called the universal banking working group. Option C, S. S. Tarapore, chaired the committee on capital account convertibility and is remembered in this topic for the suggestion of narrow banking. Option D, R. N. Malhotra, chaired the committee on insurance sector reform that led to the setting up of the insurance regulator.

Q3.Banking & Financial AwarenessEasy

Which bank became India first universal bank through a reverse merger in 2002?

  1. A.IDBI Bank
  2. B.ICICI Bank
  3. C.HDFC Bank
  4. D.Axis Bank
Show answer
Correct answer: B. ICICI Bank

Explanation

The correct answer is B, ICICI Bank. ICICI was set up as a development financial institution for long-term industrial finance, and in 2002 it merged into its own banking subsidiary ICICI Bank. Because the parent merged into the child, the deal is called a reverse merger, and the combined entity offered deposits, retail and corporate loans, project finance, insurance and capital-market services together, which made it India first universal bank. Option A, IDBI Bank, is the other famous conversion, but IDBI was turned into a banking company in 2004, two years later. Option C, HDFC Bank, was licensed as a private bank in 1994 under the first round of new bank licences and grew organically rather than by converting a development financial institution. Option D, Axis Bank, began in 1994 as UTI Bank and was renamed in 2007, so it too does not fit the description.

Q4.Banking & Financial AwarenessEasy

In India, investment banking is carried on as merchant banking, which is registered and regulated by which authority?

  1. A.Reserve Bank of India
  2. B.SEBI
  3. C.IRDAI
  4. D.PFRDA
Show answer
Correct answer: B. SEBI

Explanation

The correct answer is B, SEBI. Issue management, underwriting, book building and the rest of investment banking touch the securities market, which is SEBI domain, and a firm must hold a certificate of registration as a merchant banker under the SEBI (Merchant Bankers) Regulations, 1992; the lead manager to any public issue must be such a registered merchant banker. Option A, the Reserve Bank of India, regulates banking business, payment systems and monetary policy, and it permits a bank to do capital-market work through a subsidiary, but it does not register merchant bankers. Option C, IRDAI, regulates insurance companies, agents and brokers. Option D, PFRDA, regulates the National Pension System and pension funds. A useful rule for the exam is that the instrument decides the regulator: deposits mean RBI, securities mean SEBI, policies mean IRDAI and pensions mean PFRDA.

Q5.Banking & Financial AwarenessMedium

Which law separated commercial banking from investment banking in the United States in 1933?

  1. A.Glass-Steagall Act
  2. B.Gramm-Leach-Bliley Act
  3. C.Dodd-Frank Act
  4. D.Sarbanes-Oxley Act
Show answer
Correct answer: A. Glass-Steagall Act

Explanation

The correct answer is A, the Glass-Steagall Act. Passed in 1933 after the stock market crash and the Great Depression, it stopped a deposit-taking commercial bank from doing securities business and also brought in federal deposit insurance, because lawmakers believed that speculation with depositors money had deepened the crisis. Option B, the Gramm-Leach-Bliley Act of 1999, is the opposite: it repealed that separation and allowed financial holding companies to combine banking, securities and insurance. Option C, the Dodd-Frank Act of 2010, followed the global financial crisis and tightened supervision, derivatives trading and consumer protection rather than creating the original wall. Option D, the Sarbanes-Oxley Act of 2002, came after the Enron and WorldCom scandals and deals with corporate governance, audit committees and financial disclosure, not with the structure of banking.

Q6.Banking & Financial AwarenessMedium

Narrow banking, suggested for weak banks in India, means that a bank

  1. A.lends only to the priority sector
  2. B.invests its deposits only in short-term risk-free government securities
  3. C.works through a single branch
  4. D.accepts only foreign currency deposits
Show answer
Correct answer: B. invests its deposits only in short-term risk-free government securities

Explanation

The correct answer is B. Under narrow banking a bank keeps taking deposits but parks them in short-term government securities instead of lending, so no new credit risk is created while its old bad loans are recovered or written off; the Tarapore Committee of 1997 suggested this for weak Indian banks. Option A describes directed lending under priority sector norms, which is a lending obligation and not narrow banking. Option C describes a local area or single-office bank, a licensing question about the size of the network rather than about where the deposits go. Option D describes an offshore or foreign currency banking unit. The word narrow refers to the narrowness of the asset side of the balance sheet, that is to the restriction on what the bank may hold, not to the number of branches or the kind of currency it deals in.

Q7.Banking & Financial AwarenessEasy

Which of the following is NOT a wholesale banking product?

  1. A.Letter of credit for an importer
  2. B.Cash management services for a company
  3. C.Gold loan to a household
  4. D.Project finance for a power plant
Show answer
Correct answer: C. Gold loan to a household

Explanation

The correct answer is C, a gold loan to a household. A gold loan is a small, standardised, secured advance given to an individual against jewellery and belongs squarely to retail banking. Option A, a letter of credit, is a trade finance instrument by which a bank undertakes to pay an exporter on behalf of its importer customer, and it is sold to business clients. Option B, cash management services, means collecting receivables and making bulk payments for a corporate customer and is a classic fee-based wholesale offering. Option D, project finance for a power plant, is a large long-term loan appraised on the cash flows of the project and is wholesale business of the highest ticket size. The test to apply in such questions is the customer: if the borrower is a household or a tiny firm the product is retail, if it is a company, a government or an institution it is wholesale.

Q8.Banking & Financial AwarenessMedium

A certificate of deposit, the typical wholesale deposit instrument, is issued for a minimum amount of

  1. A.₹1 lakh
  2. B.₹5 lakh
  3. C.₹10 lakh
  4. D.₹1 crore
Show answer
Correct answer: B. ₹5 lakh

Explanation

The correct answer is B, ₹5 lakh. Under the Reserve Bank of India directions on certificates of deposit, a certificate is issued for a minimum of ₹5 lakh to a single investor and thereafter in multiples of ₹5 lakh, which keeps the instrument in the hands of companies, trusts and institutions rather than small savers; it is a negotiable, usance promissory note in dematerialised form and is issued at a discount to face value. Option A, ₹1 lakh, is too small and is the kind of figure used for retail term deposits. Option C, ₹10 lakh, and option D, ₹1 crore, are larger than the floor; a certificate may of course be issued for such amounts because they are multiples of ₹5 lakh, but the question asks for the minimum. Remember also that a bank cannot grant a loan against a certificate of deposit.

Q9.Banking & Financial AwarenessMedium

Para banking, as the term is used by the Reserve Bank of India, refers to

  1. A.credit given outside the regulated banking system
  2. B.non-banking activities undertaken by a bank with RBI permission
  3. C.banking done only through business correspondents
  4. D.interest-free banking on profit and loss sharing
Show answer
Correct answer: B. non-banking activities undertaken by a bank with RBI permission

Explanation

The correct answer is B. Para banking covers the financial services a bank may offer besides pure banking once the Reserve Bank of India allows it, such as distributing insurance policies and mutual fund units, equipment leasing, hire purchase, factoring, portfolio management and acting as a pension fund adviser, done departmentally or through a subsidiary. Option A describes shadow banking, credit intermediation by entities outside the regulated banking system, which is a very different idea and is not permitted business of a bank. Option C describes the business correspondent model of branchless delivery used for financial inclusion. Option D describes Islamic or interest-free banking, which works on profit and loss sharing and is not practised as banking business in India. The prefix para means alongside, so para banking is the business that runs alongside the core business of accepting deposits and lending.

Q10.Banking & Financial AwarenessEasy

The sale of insurance policies to customers through the branches of a bank is known as

  1. A.Bancassurance
  2. B.Reinsurance
  3. C.Underwriting
  4. D.Securitisation
Show answer
Correct answer: A. Bancassurance

Explanation

The correct answer is A, bancassurance. The word joins bank and assurance and describes the arrangement by which an insurer uses a bank branch network and customer base to sell policies while the bank earns fee income as a corporate agent or broker; it is a permitted para banking activity in India. Option B, reinsurance, is insurance taken by an insurance company itself so that part of a large risk is passed on to another insurer, and it has nothing to do with bank branches. Option C, underwriting, is the undertaking given by a merchant banker to buy the unsubscribed portion of a public issue, and in insurance it means the assessment and pricing of a risk, but not its distribution. Option D, securitisation, is the pooling of loans and their conversion into tradable securities. Bancassurance is attractive to banks because it earns income without using capital.

Frequently Asked Questions

What is the difference between retail and wholesale banking?

Retail banking serves individuals and households with small, standardised products in very large numbers and is funded by CASA and retail deposits. Wholesale banking serves corporates, governments and institutions with large, negotiated facilities such as working capital and project finance, and is funded by bulk deposits and certificates of deposit.

Which was the first universal bank in India?

ICICI Bank. In 2002 the development financial institution ICICI merged into its own banking subsidiary ICICI Bank, a reverse merger that produced a single institution doing commercial banking, project finance, insurance and capital-market business.

Who regulates investment banking in India?

SEBI. Investment banking activity here is called merchant banking and a firm must register with SEBI under the SEBI (Merchant Bankers) Regulations, 1992. RBI regulates the bank itself, but issue management and underwriting fall under SEBI.

What is narrow banking?

A bank that accepts deposits but invests them only in short-term risk-free government securities instead of lending. The Tarapore Committee of 1997 suggested it for weak Indian banks so that their bad loans would stop growing while they were cleaned up.

What is para banking?

Non-banking financial activity carried on by a bank with the permission of the Reserve Bank of India, such as distributing insurance policies and mutual funds, equipment leasing or acting as a pension fund adviser, usually through a department or a subsidiary.

Sources

  • Report of the Working Group for Harmonising the Role and Operations of Development Financial Institutions and Banks (Khan Working Group), 1998 — Reserve Bank of India
  • SEBI (Merchant Bankers) Regulations, 1992 — Securities and Exchange Board of India
  • Reserve Bank of India (Certificate of Deposit) Directions, 2021 — Reserve Bank of India
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