Made in Japan is the autobiography of a co-founder of which company?
- A.Honda
- B.Toyota
- C.Panasonic
- D.Sony
Correct answer
Explanation
The correct answer is D, Sony. Made in Japan was written by Akio Morita, who founded Sony with Masaru Ibuka, and it appeared in 1986. The book explains how a small post-war repair workshop grew into a global electronics firm, how the label made in Japan changed from a mark of cheapness to a mark of quality, and how products such as the transistor radio and the Walkman were decided upon. Option A is wrong because Honda was founded by Soichiro Honda, whose story is told mainly by biographers. Option B is wrong because Toyota grew from the loom business of Sakichi Toyoda and is associated with the Toyota Production System rather than with this memoir. Option C is wrong because Panasonic was founded by Konosuke Matsushita, who did write on management, but Made in Japan is not his. The Sony pairing is the one examiners test.
Read the full article: Books by Business Leaders: Authors, Companies and Exam Traps
Practice Questions
View allThe book Imagining India: Ideas for the New Century was written by which business leader?
- A.N. R. Narayana Murthy
- B.Nandan Nilekani
- C.Azim Premji
- D.Ratan Tata
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Nilekani, a co-founder of Infosys and the first Chairman of the Unique Identification Authority of India, published Imagining India: Ideas for the New Century in 2008; it argues that India's young population, its cities and its technology can be turned from problems into assets.
Read the full explanation →The autobiography I Too Had a Dream, which tells the story of the Amul milk co-operative, was written by:
- A.Verghese Kurien
- B.Tribhuvandas Patel
- C.Amrita Patel
- D.H. M. Dalaya
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Kurien, the mechanical engineer who built the Amul co-operative at Anand in Gujarat and headed the National Dairy Development Board, told his story in I Too Had a Dream, written with Gouri Salvi and published in 2005; his earlier volume of lectures is An Unfinished Dream.
Read the full explanation →Shoe Dog is the memoir of the man who created which sportswear company?
- A.Adidas
- B.Puma
- C.Nike
- D.Reebok
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Shoe Dog: A Memoir by the Creator of Nike was written by Phil Knight and published in 2016.
Read the full explanation →The book Hit Refresh was written by which technology chief executive?
- A.Sundar Pichai
- B.Satya Nadella
- C.Shantanu Narayen
- D.Arvind Krishna
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Hit Refresh was published in 2017 by Satya Nadella, who became Chief Executive Officer of Microsoft in 2014.
Read the full explanation →Stay Hungry Stay Foolish, which profiles twenty-five entrepreneurs who studied at IIM Ahmedabad, was written by:
- A.Rashmi Bansal
- B.Chetan Bhagat
- C.Shiv Khera
- D.Gita Piramal
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Stay Hungry Stay Foolish appeared in 2008 and carries twenty-five profiles of entrepreneurs who had studied at the Indian Institute of Management, Ahmedabad, grouped by whether they were born to business, were self-made or were driven by a cause.
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